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Frequently Asked Questions

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What does branding mean?

What does branding mean?

The process involved in creating a unique name and image for a product in the consumers' mind, mainly through advertising campaigns with a consistent theme. Successful branding establishes a significant presence in the market that can attract and retain loyal customers.

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Properly branding your product or service will serve as a memorable experience for your customers. Branding can leave your product unforgettable, have people talking about it, remind them of the positive, quality experience they have had using your product. Very powerful.

How do I brand my business?

How do I brand my business?

The first step is branding your product. Apply the branding to a responsive website, create a secure commerce / shopping cart, optimize it for search engines (Google, Bing, and such), target your market and track site visits to adjust approach.

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Apply your product brand to printed matter (such as brochures, packaging, datasheets, tradeshow booths) Apply your product brand to your social platform.

Most importantly, keep your image consistant. Its how branding will take you to success.

How much will it cost for a logo?

How much will it cost for a logo?

If you have a clear idea for a logo and need it rendered for print, web and basic formats such as Word, Outlook signatures: $500-600

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If you have a budget, then we can structure this process to fit.

If you want the branding development process, cost can be determined with an hourly rate.

Why will branding help my business?

Why should I brand my business? What will branding my business do for sales?

Successful branding establishes a significant presence in the market that can attract and retain loyal customers.

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Branding can leave your product unforgettable, have people talking about it, remind them of the positive, quality experience they have had using your product. Very powerful.

How can I beat my competitors?

How can I beat my competitors?

A SEO audit will determine what your competitors are doing that you aren't.

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What will it cost to brand my business?

What will it cost to brand my business?

For basic branding: corporate identity, defined image and targeted market with a color palette $1200+

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For formal branding, the final results includes printed matter, website $5000+

What is SEO?

What is SEO?

SEO (Search engine optimization)

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Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website.

Gets you on the map.

How much does SEO cost?

How much does SEO cost?

For an existing site, costs are based on an SEO audit.

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If it's a new website we charge 1100.00 and 3 months (150 monthy maintenance and adjustments) for SEO fundamental.

Top Ten Myths About Graphic Designers

Top Ten Myths About Graphic Designers

Ray Hurley is Creative Director at Obtuse Ideas. He's written this article which nails common myths about graphic designers. In one way I find it hysterical but it seems these myths can be quite common! Read...

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"In this article we will attempt to clear up the Top Ten Myths About Graphic Designers. We will go over a few misconceptions that some people have about graphic designers and attempt to debunk any negative stereotypes that may exist towards us sometimes under appreciated design folk."

Elegant Themes Blog: 20 Typography Trends to Pay Attention to in 2016

20 Typography Trends to Pay Attention to in 2016

"Thanks to the omnipresence of digital devices, everyone is becoming aware of the importance of digital typography. In the United States alone some 187 million people are using smartphones.

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By 2017 it is estimated that over a third of the world’s population will own one. 42% of that market share is held by Apple with their suite of iPhones and iPads. When it comes to e-readers, Amazon has well over 43 million Kindle devices in circulation." Read More... by Dan Virgillito